The Official Cereal of the North Pole, this Kellogg’s cereal brings the favorite toy to the breakfast table. The sugar cookie breakfast cereal is part of a complete breakfast and, as a seasonal treat, features red and green star-shaped cereal pieces and marshmallows.
The Elf On The Shelf breakfast cereal is now a favorite crispy anytime treat during the holiday season. And as far as kids’ holiday snacks go, the star-shaped cereal pieces can be used to make a Rice Krispie snack alternative that has also become a staple of holiday snacks.
It is not only the sugar cookie flavor Mrs. Claus loves but the official cereal of the Christmas season.
Sections
Nutrition Facts
One serving (39 grams) of Kellogg’s Elf On The Shelf breakfast cereal contains:
Calories – 150
Calories from fat – 9
Fat – 1 grams / 1% DV
Saturated fat – 0 mg
Trans fat – 0mg
Polyunsaturated fat – 0mg
Monounsaturated fat – 0mg
Cholesterol – 0mg
Sodium – 190mg / 8% DV
Total carbohydrates – 35 grams / 13% DV
Total sugars – 15 grams (all added sugars) / 30% DV
Dietary fiber – 2 grams / 8%
Protein – 2 grams / 0% DV
Vitamin A – 0% DV
Vitamin B1 (Thiamin) – 60% DV
Vitamin B2 (riboflavin) – 0% DV
Vitamin B3 (Niacin) – 10% DV
Vitamin B6 (Pyridoxin) – 10% DV
Vitamin C – 0% DV
Vitamin D – 0% DV
Folate – 20 mcg DFE / 8% DV
Vitamin B9 (Folic acid) – 20 mcg
Potassium – 50 mg / 0% DV
Calcium – 0 mg / 0% DV
Phosphorus – 4% DV
Iron – 5.1 mg / 25% DV
Zinc – 10% DV
Pantothenic acid – 10% DV
The above Daily Value (DV) percentage is based on a diet of 2,000 calories per day.
One 346 grams box of Elf On The Shelf cereal contains around eight servings.
Elf On The Shelf cereal contains approximately 5 grams of whole grains per serving.
Ingredients
The ingredients list of Kellogg’s Elf On The Shelf breakfast cereal includes:
- Corn flour blend (whole grain yellow corn flour and degermed yellow corn flour)
- Sugar
- Wheat flour
- Whole-grain oat flour
- Dehydrated marshmallow bits (sugar, high fructose corn syrup, modified corn starch, natural flavor, gelatin)
- Oat fiber
- Salt
- Soluble corn fiber
- Natural flavor
- Modified cellulose
- Coloring – red 40
- Coloring – turmeric color
- Coloring – blue 1
- Coloring – yellow 5
- Coloring – yellow 6
- BHT preservative for freshness
- Calcium pantothenate
- Zinc oxide
- Reduced iron niacinamide (Vitamin B3)
- Pyridoxine hydrochloride (Vitamin B6)
- Folic Acid
- Thiamin hydrochloride (Vitamin B1)
- Riboflavin (Vitamin B2)
Is Elf On The Shelf Cereal Healthy?
Kellogg’s Elf On The Shelf sugar cookie cereal cannot be considered healthy. Even though it is primarily flour with added vitamins and minerals, it cannot be regarded as fortified with vitamins and minerals.
Firstly, the sugar content is refined sugars and primarily high fructose corn syrup. Sugar is the second most abundant ingredient, making a serving nearly 50% sugar. One serving contains 15 grams of sugar or about four teaspoons per bowl.
Secondly, while vitamins and minerals and modified cellulose are on the list of ingredients, they are merely a smattering and represent no measurable healthy value. Finally, Kellogg’s Elf On The Shelf cereal contains a lot of preservatives and artificial coloring, which have no nutritional value.
Is Elf On The Shelf Cereal Gluten-Free?
There is some debate regarding whether Kellogg’s Elf On The Shelf is a gluten-free food. Some allergen websites state that it is gluten-free. However, this most likely boils down to how sensitive a person is to gluten and how each person on a gluten-free diet defines the term gluten-free.
Kellogg’s Elf On The Shelf sugar cookie cereal is made from corn-based flour, modified cellulose, and gluten-free corn starch. However, the grain also contains oat fiber and oat flour which are considered high-risk products as wheat ingredients cross-contaminate them.
Is Elf On The Shelf Cereal Vegan?
Depending upon how strictly you adhere to a vegan lifestyle, you may or may not consider this vegan. The marshmallows contain gelatin which is an animal-based product as its primary ingredient is collagen from animal bones, skins, and other connective tissues and parts of animals.
Also, some vegans who adhere to a rigorous practice will not consider the Vitamin B additives as vegan-friendly because they are typically manufactured alongside animal bone char.
Is Elf On The Shelf Cereal Keto?
No, Kellogg’s did not make this Keto-friendly. The carbohydrate and sugar content are very adverse to the Keto lifestyle and diet. Keto diets typically only permit a total daily intake of 20 -30 grams of carbohydrates a day. One serving is more than 30 grams of carbohydrates by itself.
Is Elf On The Shelf Cereal High in Protein?
No, there are only 2 grams of protein per serving. To be considered a high protein, it would need at least five or more grams per serving. This would be regarded as usual for breakfast cereal regarding protein content.
Is Elf On The Shelf Cereal High in Fiber?
No, Kellogg’s did not make this high in fiber. One serving only provides 2 grams of dietary fiber. That only amounts to 8% of the total fiber you need to consume each day. According to the FDA, the recommended dietary fiber intake should be at least 25 grams daily fiber.
Elf On The Shelf Cereal Varieties
Elf on the Shelf® Hot Cocoa Cereal with marshmallows
The Hot Cocoa with marshmallows version of the Elf On The Shelf cereal was a particular variety Kellogg’s made exclusive to Walmart.
Elf on the Shelf® Sugar Cookie Cereal
The originally crafted cereal of the North Pole sweet shop was released in 2019.
Where You Can Buy Elf On The Shelf Cereal
The original sugar cookie cereal can be found in stores selling Kellogg’s cereals, only available during the Christmas season at most grocery st. However, the Hot Cocoa with marshmallows variety is only available at Walmart.
Famous Elf On The Shelf Cereal Commercials
Kellogg’s didn’t go overboard with marketing this cereal as Elf hysteria was already happening. The company made its existence known, and the kids took care of the rest.
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